CATEGORY: Branding, & Design
SOFTWARE: Illustrator, InDesign, Adobe Photoshop
SERVICES: Printing & Brochure Design
Project Scope
This Brochure was created while I was employed with Cheymaxim Creative. All rights reserved to the client & Cheymaxim Creative.
This Annual Report proved to be a massive document, which was a pleasure to design. I love turning boring Word Documents into flowing reports with infographics.Â
The scope was to keep in brand with the client’s brand colours, but to introduce a human element which was achieved with photography.
Goals
→ New modern design but still having trust
→ Connecting marketing with clients using strong photography and branding
→ Marketing materials to be used across all mediums of advertising
→ A detailed report that was clean-cut and captivating.
The Result
A new way of thinking was formed around the brand. From the photography to the very clear messaging of what the company stands for, what they do, and how they do it.
The outcome?
Aesthetically beautiful, a clean look and feel but are still corporate enough for the brand’s purpose. The company took a massive leap forward with new design elements which are pleasing to the eye and not boring to read.
