Helping you stand out from the crowd with a brand strategy that differentiates your brand from your competitors.
Brand Audit, covering crucial points
Internal branding — your brand values, mission, and company culture
External branding — your business logo, print and online advertising and marketing materials, public relations, website, social media presence, email marketing, and content marketing
Customer experience — your sales process, customer support, and customer service policies
Creating simple & accurate user personas
What is a user persona?
A user persona is a semi-fictional character based on your current (or ideal) customer. Personas can be created by talking to users and segmenting by various demographic and psychographic data to improve your product marketing.
Why creating user personas is important.
User personas are extremely useful to grow and improve your business: they help uncover the different ways people search for, buy, and use products, so you can focus your efforts on improving the experience for real people and use cases.
I need a logo design
I need a website
Online Marketing (SMM)
Your new Logo
Whether it's a logo revamp or new Brand, your user persona is crucial at this point.
Imagine if everyone drove the same car, or lived in the same boring house and drank the same coffee over and over everyday. There would be nothing special about the car, the house or the bad blend of coffee. Knowing your own personality and that of your client's really matter when creating your brand and seeing it come to life.
Focus on People
Your focus will always be on your clients! It should never be about look at me, but more about look at YOU!, what do you as the client need, and how will your product help them, and WHY should they care?
Different Thinking
This is where you will define your brand! Be different and be unique. Don't drive the same car, drive a car that's bright red with a mocha in your hand parked next to a castle! Driving attention to your brand will boost your sales and elevate your new identity.
Logo Portfolio
Take a peek at my branding portfolio
Nicolene's work is outstanding and she is an absolute pleasure to collaborate and co-create with. Her ideas are fresh, interesting and well-executed. Highly recommend her for your creative, design and brand needs!
With an array of designers coming forward on a job request, Freelancer SA stood out with not only her talent for design work, but also her incredibly reasonable prices. Freelancer SA has provided us with exceptional design work. Quick response time, always willing to help and amend. Would recommend to anyone looking for a graphic designer.
You will not be disappointed in Nicolene's creativity! Her ability to bring your vision to life is phenomenal. Her passion & drive is contagious. We have worked together since 2020 and her dedication to our product remains true. Don't have a clue where to start? No worries...Let her guide you. Her experience shines through so your dream is illuminated.
